.::Research Proposal::.

Music marketing practices, past, present and future. Mass music marketing began with the rise of the middle class, towards the end of the 18th century, when a mass market appeared. In the modern age, Internet marketing has overtaken promotional practices. My paper will analyze and discuss marketing techniques developed and employed by specific artists (including The Beatles, The Rolling Stones, Madonna, The Libertines and Radiohead) throughout the history of popular music, emphasizing new marketing practices and showing the evolution of music marketing by comparing and contrasting different methods. I will discuss where the marketing component of the music industry is headed as well.

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25 Responses to “.::Research Proposal::.”

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    Marketing for music is big. Your paper topic seems like a great idea. Seems like you will be getting in-depth with the topic and root of it.

  2.    williamdabney Says:

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